WHAT I DID:
LOGO RE-DESIGN
TYPOGRAPHY DESIGN
LABEL DESIGN
This project is one that I was briefed as part of my University of Salford Graphic Design Level 6 modules. I was tasked in coming up with a visual brand identity the craft micro-brewery could use to expand their sales and exposure across the Salford district, than rather only being confined to the Old Fire Station where the brewery is based.
Salford as a place is very unique, diverse and "artsy", and this is something I wanted to portray within the branding. However I wanted to show off where the brewery is from, showing that this brewery is proud of coming from this small city, as well as allowing people to personally connect with the brand.